Production

360 video production at 8K–12K

We produce immersive 360° and 180° video end to end — the cameras, the stitching pipeline and the playback layer. One system, from sensor to headset, mastered at 8K–12K.

What a 360 production with us includes

• Rig design and build. Multi-sensor rigs built in-house and tuned per production: full-frame sensors, ultra-sharp low-distortion glass and integrated Ambeo audio, engineered around the shot instead of pulled off a shelf.
• Camera modification. Custom optics, sensor swaps, extreme-ISO tuning and firmware work to push low-light performance and dynamic range past what off-the-shelf bodies reach.
• 180° and 360° capture. Both formats, with stereoscopic 3D depth and ambisonic sound recorded together rather than bolted on later.
• Post and mastering. Stitching, color correction and grading resolved as one chain so the whole sphere reads as a single image.
• Interactive layers. Branching, choose-your-own-adventure narratives where the viewer's gaze and choices steer the story.

Why 8K–12K matters in a headset

A 360° frame is wrapped around the viewer, so only a slice of it fills their field of view at any moment. Resolution that looks generous on a flat screen becomes soft once it is spread across a full sphere. Mastering at 8K–12K keeps usable detail in the part of the frame a viewer is actually looking at, which is why we treat it as the working floor for 360 delivery rather than an upgrade.

The pipeline, layer by layer

Unique hardware

Rigs built in-house and tuned per production, rather than pulled off a shelf.

Unique stitching

Overlap solved as geometry, not guesswork — so there are no visible seams once things move.

Color pipeline

Correction matched across sensors before the stitch, then grading that survives headset gamma instead of fighting it.

Audio design

Ambisonic capture mixed to follow the viewer's head, not the camera body.

Customized output

Chroma, bit depth and projection set per delivery target instead of averaged.

Because we own the hardware and the pipeline, there is no vendor seam to work around. Change one thing and the whole chain adapts.

Beyond 360: 6DoF volumetric capture

When a project needs the viewer to move rather than look around, we capture performances with a ring of over 200 synchronised cameras and reconstruct them as a true six-degrees-of-freedom volume. In AR you don't just watch the moment — you step inside it, lean in, and move around the person. See the 6DoF section on the homepage for how it works.

Delivery and playback

Everything shot with us is encoded, tested and supported on real hardware before delivery: Apple Vision Pro, Meta Quest 3 and Quest 2 / 3S, Pico 4 / Ultra, HTC Vive, SteamVR (OpenXR), plus iOS and Android for phone and Cardboard viewing. Playback runs through PLAY'A, our own VR video player, so the master and the player are tuned to each other.

Start a 360 production

Send the brief and we'll tell you what the rig needs to be — sensor count, coverage, audio and delivery targets. Email support@swearl.com.